Brand atlas : branding intelligence made visible
| Main Author: | Wheeler, Alina |
|---|---|
| Other Authors: | Katz, Joel |
| Published: |
Hoboken, New Jersey:
Wiley,,
2011.
|
| Subjects: |
| Physical Description: |
144 p.: col. ill.; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0470433426 (hbk.) 9780470433423 (hbk.) |