Blueprint for your library marketing plan : a guide to help you survive and thrive

Main Author: Fisher, Patricia H
Other Authors: Miller, Ellen G, Pride, Marseille M
Published: New Delhi: Ess Ess Pub., 2009.
Subjects:
LEADER 01032cam a2200241 7i4500
001 0000038756
005 20170223090000.0
020 |a 9788170005698 (hbk.)  
090 0 0 |a Z716.3   |b .F63 2009 
100 1 |a Fisher, Patricia H  
245 1 0 |a Blueprint for your library marketing plan :   |b a guide to help you survive and thrive   |c by Patricia H. Fisher and Marseille M. Pride ; with assistance from Ellen G. Miller. 
260 |a New Delhi:   |b Ess Ess Pub.,   |c 2009. 
300 |a xi, 135 p.;   |c 28 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Libraries --   |x Public relations --   |z United States  
650 0 0 |a Library planning --   |z United States  
650 0 0 |a Strategic planning --   |z United States  
650 0 0 |a Libraries --   |x Marketing --   |z United States  
700 1 |a Miller, Ellen G  
700 1 |a Pride, Marseille M  
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
998 |a Library Science, Diploma 
999 |a 0000047362  |b BOK  |c OPEN SHELF  |e 2nd Floor, Bestari Jaya