Introduction to marketing of library and information services

Main Author: Chandraiah, I., Dr
Language: English
Published: New Delhi: Manglam Pub., 2009.
Subjects:
LEADER 00823cam a2200217 7i4500
001 0000037244
005 20170224090000.0
008 110405 eng
020 |a 9788190678568 (hbk.)  
020 |a 8190678566 (hbk.)  
090 0 0 |a Z716.3   |b .C45 2009 
100 1 |a Chandraiah, I.,   |c Dr  
245 1 0 |a Introduction to marketing of library and information services   |c Dr. I Chandraiah. 
260 |a New Delhi:   |b Manglam Pub.,   |c 2009. 
300 |a viii, 272 p.;   |c 23 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Libraries --   |x Marketing  
650 0 0 |a Information services --   |x Marketing  
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
998 |a Library Science, Diploma 
999 |a 0000047346  |b BOK  |c OPEN SHELF  |e 2nd Floor, Bestari Jaya