Macromarketing - a global focus : marketing systems, societal development, equity & poverty

Other Authors: Tadajewski, Mark, Shapiro, Stanley J., Shultz, Clifford J.
Published: Los Angeles: SAGE, 2009.
Series: SAGE library in marketing
Subjects:
Physical Description: 4 v.: ill.; 24 cm.
Bibliography: Includes bibliographical references
ISBN: 9781848607040 (hbk. ; set)
1848607040 (hbk. ; set)