Exploring public relations

Main Author: Tench, Ralph
Other Authors: Yeomans, Liz
Language: English
Published: Harlow, England: FT Prentice Hall, 2009.
Edition: 2nd ed.
Subjects:
Physical Description: xxix, 666 p.: col. ill.; 27 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780273715948 (pbk.)