APA Citation

Jeffery, M. (2010). Data-driven marketing: The 15 metrics everyone in marketing should know. Hoboken, N.J.: John Wiley.

Chicago Style Citation

Jeffery, Mark. Data-driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Hoboken, N.J.: John Wiley, 2010.

MLA Citation

Jeffery, Mark. Data-driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Hoboken, N.J.: John Wiley, 2010.

Warning: These citations may not always be 100% accurate.