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| LEADER |
00784cam a2200217 7i4500 |
| 001 |
0000035757 |
| 005 |
20170218090000.0 |
| 020 |
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|a 9781405158398 (pbk.)
|
| 090 |
0 |
0 |
|a HF5439.B67
|b W33 2009
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| 100 |
1 |
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|a Warner, Charles
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| 245 |
1 |
0 |
|a Media selling :
|b television, print, internet, radio
|c Charles Warner.
|
| 250 |
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|a 4th ed.
|
| 260 |
|
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|a West Sussex, UK.:
|b BlackWell Pub. Ltd.,
|c 2009.
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| 300 |
|
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|a xv, 600 p.:
|b ill.;
|c 25 cm.
|
| 650 |
0 |
0 |
|a Advertising, Magazine
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| 650 |
0 |
0 |
|a Selling --
|x Broadcast advertising
|
| 650 |
0 |
0 |
|a Advertising, Newspaper
|
| 650 |
0 |
0 |
|a Internet advertising
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| 997 |
|
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
|
| 998 |
|
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|a Media & Communication, Diploma
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| 999 |
|
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|a 0000045823
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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