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The fast food market : a study of buying behavior and restaurant image

Main Author:	Krisnaveni Kathan
Other Authors:	Kamalaveni Vellasamy, Dass Vincent Taniklas
Language:	English
Published:	Bestari Jaya, Selangor: UNISEL, 2009.
Subjects:	Universiti Industri Selangor Marketing Fast food restaurants Food service

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