The fast food market : a study of buying behavior and restaurant image

Main Author: Krisnaveni Kathan
Other Authors: Kamalaveni Vellasamy, Dass Vincent Taniklas
Language: English
Published: Bestari Jaya, Selangor: UNISEL, 2009.
Subjects:
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001 0000033681
005 20170218090000.0
008 100519 eng
090 0 0 |a HF5415.32   |b .K75 2009 
100 0 |a Krisnaveni Kathan  
245 1 0 |a The fast food market :   |b a study of buying behavior and restaurant image   |c Krisnaveni D/O Kathan, Kamalaveni D/O Vellasamy, Dass Vincent S/O Taniklas. 
260 |a Bestari Jaya, Selangor:   |b UNISEL,   |c 2009. 
300 |a x, 75 p.:   |b col. ill.;   |c 30 cm. 
504 |a Includes bibliographical references 
610 2 |a Universiti Industri Selangor  
650 0 0 |a Marketing  
650 0 0 |a Fast food restaurants  
650 0 0 |a Food service  
700 0 |a Kamalaveni Vellasamy  
700 0 |a Dass Vincent Taniklas  
997 |a Business & Accountancy, Faculty 
999 |a PRC0000355  |b PROJECT REPORT COLLECTION  |c PROJECT REPORT COLLECTION  |e 2nd Floor, Shah Alam