Advertising and media management

Other Authors: Devi, Meena
Language: English
Published: New Delhi: Alfa Pub., 2009.
Subjects:
LEADER 00629cam a2200205 7i4500
001 0000031981
005 20120904090000.0
008 100209 eng
020 |a 9788190738545 (hbk.)  
040 |a UM 
090 0 0 |a HF5823   |b .A44 2009 
245 0 0 |a Advertising and media management   |c edited by Meena Devi. 
260 |a New Delhi:   |b Alfa Pub.,   |c 2009. 
300 |a 292 p.;   |c 23 cm. 
650 0 0 |a Mass media --   |z India  
650 0 0 |a Mass media --   |x Management  
650 0 0 |a Advertising  
700 1 |a Devi, Meena  
997 |a Centre for Graduate Studies 
999 |a 0000038301  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam