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| LEADER |
00687cam a2200193 7i4500 |
| 001 |
0000031114 |
| 005 |
20120307090000.0 |
| 020 |
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|a 0132285355 (hbk.)
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| 020 |
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|a 9780132285353 (hbk.)
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| 090 |
0 |
0 |
|a GV716
|b .S63 2009
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| 100 |
1 |
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|a Shank, Matthew D
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| 245 |
1 |
0 |
|a Sports marketing :
|b a strategic perspective
|c Matthew D. Shank.
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| 250 |
|
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|a 4th ed.
|
| 260 |
|
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|a Upper Saddle River, N.J.:
|b Pearson/Prentice Hall,
|c 2009.
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| 300 |
|
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|a xxiv, 453 p.:
|b ill.;
|c 26 cm.
|
| 650 |
0 |
0 |
|a Sports --
|x Marketing --
|z United States
|
| 650 |
0 |
0 |
|a Sports --
|x Economic aspects --
|z United States
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| 998 |
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|a Sport Management Industry, Diploma
|
| 999 |
|
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|a 0000050931
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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