APA Citation

Hair, J. F., Bush, R. P., & Ortinau, D. J. (2009). Marketing research: In a digital information environment (4th ed.). Boston: McGraw-Hill Irwin.

Chicago Style Citation

Hair, Joseph F., Robert P. Bush, and David J. Ortinau. Marketing Research: In a Digital Information Environment. 4th ed. Boston: McGraw-Hill Irwin, 2009.

MLA Citation

Hair, Joseph F., Robert P. Bush, and David J. Ortinau. Marketing Research: In a Digital Information Environment. 4th ed. Boston: McGraw-Hill Irwin, 2009.

Warning: These citations may not always be 100% accurate.