Advertising and promotion : an integrated marketing communications perspective
| Main Author: | Belch, George E |
|---|---|
| Other Authors: | Belch, Michael A |
| Published: |
Boston:
McGrw-Hill/ Irwin,
2008.
|
| Edition: | 8th ed. |
| Subjects: |
1st Floor, Bestari Jaya
| Call Number: |
HF5823 B45 2008 |
|---|
| Accession No | Item Category | SMD | Status | Notes |
|---|
| 0000037731 | OPEN SHELF | BOK | AVAILABLE |
| 0000053026 | OPEN SHELF | BOK | AVAILABLE |
| 0000053027 | OPEN SHELF | BOK | AVAILABLE |
| 0000053028 | OPEN SHELF | BOK | AVAILABLE |
| 0000053029 | OPEN SHELF | BOK | AVAILABLE |
| 0000053030 | OPEN SHELF | BOK | AVAILABLE |