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00901cam a2200241 7i4500 |
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0000030713 |
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20170218090000.0 |
008 |
091022 eng |
020 |
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|a 9783527503902 (hbk.)
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040 |
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|a OhCoOLI
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090 |
0 |
0 |
|a HD69.B7
|b R54 2009
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100 |
1 |
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|a Riesenbeck, Hajo
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245 |
1 |
0 |
|a Power brands :
|b measuring, making, and managing brand success
|c Hajo Riesenbeck and Jesko Perrey.
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250 |
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|a 2nd rev. and enhanced ed.
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260 |
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|a Weinheim:
|b Wiley-VCH,
|c 2009.
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300 |
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|a xviii, 348 p.:
|b col. ill.;
|c 25 cm.
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504 |
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|a Includes bibliographical references and index
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650 |
0 |
0 |
|a Brand name products
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700 |
1 |
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|a Perrey, Jesko
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997 |
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|a Communication, Visual Art & Computing, Faculty
|b Visual Art, Department
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998 |
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|a Digital Graphic Design, Diploma
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998 |
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|a Digital Graphic Design, Degree
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999 |
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|a 0000037708
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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