Power brands : measuring, making, and managing brand success

Main Author: Riesenbeck, Hajo
Other Authors: Perrey, Jesko
Language: English
Published: Weinheim: Wiley-VCH, 2009.
Edition: 2nd rev. and enhanced ed.
Subjects:

1st Floor, Bestari Jaya

Call Number: HD69 B7 R54 2009
Accession No Item Category SMD Status Notes
0000037708 OPEN SHELF BOK AVAILABLE