|
|
|
|
| LEADER |
00747cam a2200217 7i4500 |
| 001 |
0000030680 |
| 005 |
20170218090000.0 |
| 020 |
|
|
|a 9780071284790 (pbk.)
|
| 020 |
|
|
|a 0071284796 (pbk.)
|
| 090 |
0 |
0 |
|a HF5821
|b .A74 2009
|
| 100 |
1 |
|
|a Arens, William F
|
| 245 |
1 |
0 |
|a Contemporary advertising
|c William F. Arens, Michael F. Weigold, Christian Arens.
|
| 250 |
|
|
|a 12th ed.
|
| 260 |
|
|
|a Boston:
|b McGraw Hill/ Irwin,
|c 2009.
|
| 300 |
|
|
|a xlii, 724 p.:
|b col. ill.;
|c 28 cm.
|
| 490 |
0 |
|
|a Irwin series in marketing
|
| 650 |
0 |
0 |
|a Advertising
|
| 700 |
1 |
|
|a Weigold, Michael F
|
| 700 |
1 |
|
|a Arens, Christian
|
| 997 |
|
|
|a Communication, Visual Art & Computing, Faculty
|b Visual Art, Department
|
| 999 |
|
|
|a 0000037732
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
|
