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| LEADER |
00845cam a2200229 7i4500 |
| 001 |
0000030029 |
| 005 |
20170504090000.0 |
| 008 |
091208 eng |
| 020 |
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|a 9781412934312 (pbk.)
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| 090 |
0 |
0 |
|a HF5415.32
|b .E27 2008
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| 100 |
1 |
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|a East, Robert
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| 245 |
1 |
0 |
|a Consumer behaviour :
|b applications in marketing
|c by Robert East, Malcom Wright and Marc Vanhuele.
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| 260 |
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|a Los Angeles, CA:
|b SAGE Publications,
|c 2008.
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| 300 |
|
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|a viii, 334 p.:
|b ill.;
|c 24 cm.
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| 504 |
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|a Includes bibliographical references
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| 650 |
0 |
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|a Consumer behavior
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| 650 |
0 |
0 |
|a Consumer behavior --
|x Social aspects
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| 650 |
0 |
0 |
|a Consumer behavior --
|x Psychological aspects
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| 700 |
1 |
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|a Vanhuele, Marc
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| 700 |
1 |
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|a Wright, Malcom
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000037996
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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