Developing the public relations campaign : a team-based approach
Main Author: | Bobbitt, Randy |
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Other Authors: | Sullivan, Ruth |
Language: | English |
Published: |
Boston, MA:
Pearson/Allyn and Bacon,
2009.
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Edition: | 2nd ed. |
Subjects: |
Physical Description: |
xvii, 270 p.: ill.; 24 cm. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780205569908 (pbk.) 0205569900 (pbk.) |