Introduction to marketing
by: McDaniel, Carl
Published: (2011)
Introduction to marketing
| Main Author: | McDaniel, Carl |
|---|---|
| Other Authors: | Lamb, Charles W, Hair, Joseph F |
| Language: | English |
| Published: |
Australia:
South-Western Cengage Learning,
2009.
|
| Edition: | 10th ed. |
| Subjects: |