APA Citation
Zaltman, G., & Zaltman, L. H. (2008). Marketing metaphoria: What deep metaphors reveal about the minds of consumers. Boston: Harvard Business Press.
Chicago Style CitationZaltman, Gerald, and Lindsay H. Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Boston: Harvard Business Press, 2008.
MLA CitationZaltman, Gerald, and Lindsay H. Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Boston: Harvard Business Press, 2008.
Warning: These citations may not always be 100% accurate.