Influence of the brand equity on the purcahse decision of mobile phone at Jaya Jusco Kepong

Main Author: Noor Yusrina Hashim
Other Authors: Rozihasrah Abd Raman, Amira Abdullah
Language: English
Published: Bestari Jaya, Selangor: UNISEL, 2009.
Subjects:

2nd Floor, Shah Alam

Call Number: HD30 28 N66 2009
Accession No Item Category SMD Status Notes
PRC0000293 PROJECT REPORT COLLECTION PROJECT REPORT COLLECTION AVAILABLE