Marketing : real people choices
Main Author: | Solomon, Marketing R |
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Other Authors: | Marshall, Greg W, Stuart, Elnora W |
Language: | English |
Published: |
Upper Saddle River, N.J.:
Pearson Edu. Int.,
2009.
|
Edition: | 6th ed. |
Subjects: |
Item Description: |
Includes index |
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Physical Description: |
624 p.: col. ill.; 28 cm. |
ISBN: |
9780137142538 (pbk.) 0137142536 (pbk.) |