International business : strategy, management, and the new realities
| Main Author: | Cavusgil, S. Tamer |
|---|---|
| Other Authors: | Knight, Gary, Riesenberger, John R |
| Language: | English |
| Published: |
Upper Saddle River, N.J.:
Pearson Prentice Hall,
2008.
|
| Subjects: |
| Physical Description: |
xxxv, 670 p.: col. ill., col. maps; 29 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9780131738607 (hbk.) 0131738607 (hbk.) |