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| 001 |
0000028680 |
| 005 |
20170218090000.0 |
| 008 |
101004 eng |
| 020 |
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|a 9780415458160 (hbk.)
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| 040 |
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|a DLC
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| 090 |
0 |
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|a HF5415.135
|b .P76 2008
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| 100 |
1 |
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|a Proctor, Tony
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| 245 |
1 |
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|a Strategic marketing :
|b an introduction
|c Tony Proctor.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a New York:
|b Routledge,
|c 2008.
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| 300 |
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|a xii, 335 p.:
|b ill.;
|c 26 cm.
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| 504 |
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|a Includes bibliographical references and indez
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| 650 |
0 |
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|a Marketing --
|x Decision making
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| 650 |
0 |
0 |
|a Marketing --
|x Management
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000042355
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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