International marketing : modern and classic papers

Other Authors: Paliwoda, Stanley J., Ryans, John K.
Published: Cheltenham, Glos.: Edward Elgar, 2008.
Series: The international library of critical writings on business and management; 6
Subjects:
Physical Description: 3 v.: ill.; 25 cm.
Bibliography: Includes bibliographical references and index
ISBN: 1843766493 (hbk. ; set)
9781843766490 (hbk. ; set)