APA Citation

Heding, T., Bjerre, M., & Knudtzen, C. F. (2009). Brand management: Research, theory and practice. London: Routledge.

Chicago Style Citation

Heding, Tilde, Mogens Bjerre, and Charlotte F. Knudtzen. Brand Management: Research, Theory and Practice. London: Routledge, 2009.

MLA Citation

Heding, Tilde, Mogens Bjerre, and Charlotte F. Knudtzen. Brand Management: Research, Theory and Practice. London: Routledge, 2009.

Warning: These citations may not always be 100% accurate.