Strategic marketing in practice 2008-2009

Main Author: Ranchhod, Ashok
Language: English
Published: Amsterdam: Elsevier, 2008.
Subjects:
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090 0 0 |a HF5415.135   |b .R36 2008 
100 1 |a Ranchhod, Ashok  
245 1 0 |a Strategic marketing in practice 2008-2009   |c AShok Ranchhod and Ebi Marandi. 
260 |a Amsterdam:   |b Elsevier,   |c 2008. 
300 |a vi, 198 p.:   |b ill.;   |c 25 cm. 
500 |a Includes index 
650 0 0 |a Marketing --   |x Management --   |x Case studies  
650 0 0 |a Marketing --   |x Decision making  
650 0 0 |a Marketing --   |x Management  
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
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