Contemporary marketing

Main Author: Kurtz, David L
Language: English
Published: Australia: Boone & Kurtz, 2010.
Edition: 14th ed.
Subjects:
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020 |a 032458203X (hbk.)  
020 |a 9780324582031 (hbk.)  
090 0 0 |a HF5415   |b .K87 2010 
100 1 |a Kurtz, David L  
245 1 0 |a Contemporary marketing   |c David L. Kurtz. 
250 |a 14th ed. 
260 |a Australia:   |b Boone & Kurtz,   |c 2010. 
300 |a xxii, 670 p.:   |b col. ill.;   |c 28 cm. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a 0000045880  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya