Consumer behavior

Main Author: Schiffman, Leon G
Other Authors: Kanuk, Leslie Lazar
Language: English
Published: Upper Saddle River, N.J.: Pearson/ Prentice Hall, 2007.
Edition: 9th ed.
Subjects:
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020 |a 013237093X (pbk.)  
020 |a 9780132370936  
090 0 0 |a HF5415.32   |b .S35 2007 
100 1 |a Schiffman, Leon G  
245 1 0 |a Consumer behavior   |c Leon G. Schiffman, Leslie Lazar Kanuk. 
250 |a 9th ed. 
260 |a Upper Saddle River, N.J.:   |b Pearson/ Prentice Hall,   |c 2007. 
300 |a xix, 541 p.:   |b col. ill.;   |c 26 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Consumer behavior  
650 0 0 |a Motivation research (Marketing)  
700 1 |a Kanuk, Leslie Lazar  
997 |a Business & Accountancy, Faculty 
998 |a Business Management, Degree 
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