Management of electronic media

Main Author: Albarran, Alan B
Language: English
Published: Boston, MA: Wadsworth Cengage Learning, 2010.
Edition: 4th ed.
Subjects:
Physical Description: xxii, 332 p.: ill.; 24 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780495569428 (pbk.)
0495569429 (pbk.)