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00765cam a2200193 7i4500 |
| 001 |
0000027113 |
| 005 |
20170218090000.0 |
| 008 |
090429 eng |
| 020 |
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|a 9780470051054
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| 040 |
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|a DLC
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| 090 |
0 |
0 |
|a HF6146.I58
|b O55 2007
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| 245 |
0 |
4 |
|a The online advertising playbook :
|b proven strategies and tested tactics from the Advertising Research Foundation
|c Joseph Plummer ... [et al.].
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| 260 |
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|a Hoboken, N.J.:
|b Wiley,
|c 2007.
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| 300 |
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|a xvi, 302 p.:
|b ill.;
|c 24 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Internet advertising
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| 700 |
1 |
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|a Plummer, Joseph
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| 997 |
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|a Communication, Visual Art & Computing, Faculty
|b Visual Art, Department
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| 999 |
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|a 0000025201
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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