The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation
| Other Authors: | Plummer, Joseph |
|---|---|
| Language: | English |
| Published: |
Hoboken, N.J.:
Wiley,
2007.
|
| Subjects: |
| Physical Description: |
xvi, 302 p.: ill.; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9780470051054 |