Celebrity endorsement : effect on consumer purchasing behavior

Main Author: Maisarah Abdul Halim
Language: English
Published: Bestari Jaya, Selangor: UNISEL, 2008.
Subjects:

2nd Floor, Shah Alam

Call Number: HF5415 3 M35 2008
Accession No Item Category SMD Status Notes
PRC0000343 PROJECT REPORT COLLECTION PROJECT REPORT COLLECTION AVAILABLE