The success of Prudential Assurance Malaysia's marketing strategy in matching the customer expectation with product performance

Main Author: Muhamad Faiz Tajudin
Language: English
Published: Bestari Jaya, Selangor: UNISEL, 2008.
Subjects:

Thesis Room, Bestari Jaya

Call Number: HF5415 13 M84 2008
Accession No Item Category SMD Status Notes
PRC0000321 PROJECT REPORT COLLECTION PROJECT REPORT COLLECTION AVAILABLE