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Sinar Harian is community newspaper : the effectiveness of marketing communication mix employed by Sinar Harian newspaper at Shah Alam

Main Author:	Siti Suhaiza Zainudin
Language:	English
Published:	Bestari Jaya, Selangor: UNISEL, 2008.
Subjects:	Universiti Industri Selangor Communication in marketing -- > publication industry Marketing mix

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