Sinar Harian is community newspaper : the effectiveness of marketing communication mix employed by Sinar Harian newspaper at Shah Alam

Main Author: Siti Suhaiza Zainudin
Language: English
Published: Bestari Jaya, Selangor: UNISEL, 2008.
Subjects:
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090 0 0 |a HF5415   |b .S58 2008 
100 0 |a Siti Suhaiza Zainudin  
245 1 0 |a Sinar Harian is community newspaper :   |b the effectiveness of marketing communication mix employed by Sinar Harian newspaper at Shah Alam   |c Siti Suhaiza bt. Zainudin. 
260 |a Bestari Jaya, Selangor:   |b UNISEL,   |c 2008. 
300 |a 41 p.:   |b ill. (some col.);   |c 30 cm. 
610 2 |a Universiti Industri Selangor  
650 0 0 |a Communication in marketing --   |x publication industry  
650 0 0 |a Marketing mix  
997 |a Business & Accountancy, Faculty 
999 |a PRC0000139  |b PROJECT REPORT COLLECTION  |c PROJECT REPORT COLLECTION  |e 2nd Floor, Shah Alam