Business marketing management : B2B
Main Author: | Hutt, Michael D |
---|---|
Other Authors: | Speh, Thomas W |
Language: | English |
Published: |
Mason, Ohio:
Thomson/South-Western,
2007.
|
Edition: | 9th ed. |
Subjects: |
Item Description: |
Includes index |
---|---|
Physical Description: |
xxx, 658 p.: ill.; 26 cm. |
ISBN: |
9780324316858 (hbk.) 0324316852 (hbk.) |