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| LEADER |
00879cam a2200229 7i4500 |
| 001 |
0000025002 |
| 005 |
20170218090000.0 |
| 008 |
090130 eng |
| 020 |
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|a 9780566086502
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| 040 |
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|a DLC
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| 090 |
0 |
0 |
|a HD59
|b .L45 2004
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| 100 |
1 |
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|a Leinemann, Ralf
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| 245 |
1 |
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|a Media relations measurement :
|b determining the value of PR to your company's success
|c Ralf Leinemann and Elena Baikaltseva.
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| 260 |
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|a Burlington, VT:
|b Gower Pub.,
|c 2004.
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| 300 |
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|a xiii, 115 p.:
|b ill.;
|c 25 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Mass media and business
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| 650 |
0 |
0 |
|a Public relations --
|x Evaluation
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| 650 |
0 |
0 |
|a Industrial management
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| 700 |
1 |
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|a Baikaltseva, Elena
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| 997 |
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
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| 999 |
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|a 0000024809
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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