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00968cam a2200277 7i4500 |
| 001 |
0000024862 |
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20170218090000.0 |
| 008 |
081113 eng |
| 020 |
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|a 0256218951 (hbk.)
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| 020 |
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|a 9780256218954
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|a UiTM
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|a HF5415.33.U6 HAW 1998
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| 090 |
0 |
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|a HF5415.33.U6
|b H33 1998
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| 100 |
1 |
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|a Hawkins, Del I
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| 245 |
1 |
0 |
|a Consumer behavior :
|b building marketing strategy
|c Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
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| 250 |
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|a 7th ed.
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| 260 |
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|a Boston, Mass.:
|b Irwin/McGraw Hill,
|c 1998.
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| 300 |
|
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|a xxv, 760 p.:
|b col. ill.;
|c 26 cm.
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| 500 |
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|a Includes index
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| 650 |
0 |
0 |
|a Consumer behavior --
|x Case studies --
|z United States
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| 650 |
0 |
0 |
|a Market surveys --
|z United States
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| 650 |
0 |
0 |
|a Consumer behavior --
|z United States
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| 700 |
1 |
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|a Best, Roger J
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| 700 |
1 |
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|a Coney, Kenneth A
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000028227
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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