Real-life marketing and promotion strategies in college libraries : connecting with campus and community

Other Authors: Petruzzelli, Barbara Whitney
Published: Binghamton, NY: Haworth Information Press, 2005.
Subjects:
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050 0 0 |a Z716.3 REA 2005 
090 0 0 |a Z716.3   |b .R46 2005 
245 1 0 |a Real-life marketing and promotion strategies in college libraries :   |b connecting with campus and community   |c Barbara Whitney Petruzzelli, editor. 
260 |a Binghamton, NY:   |b Haworth Information Press,   |c 2005. 
300 |a xvi, 192 p.:   |b ill.;   |c 22 cm. 
500 |a Co-published simultaneously as College & undergraduate libraries, volume 12, numbers 1/2 2005 
650 0 0 |a Academic libraries --   |x Marketing  
650 0 0 |a Libraries and colleges  
700 1 |a Petruzzelli, Barbara Whitney  
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