APA Citation

Vivian, J. (2006). The media of mass communication (7th ed.). Boston: Pearson/ Allyn and Bacon.

Chicago Style Citation

Vivian, John. The Media of Mass Communication. 7th ed. Boston: Pearson/ Allyn and Bacon, 2006.

MLA Citation

Vivian, John. The Media of Mass Communication. 7th ed. Boston: Pearson/ Allyn and Bacon, 2006.

Warning: These citations may not always be 100% accurate.