Persuasive messages : the process of influence
Main Author: | Benoit, William L |
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Other Authors: | Benoit, Pamela J. |
Language: | English |
Published: |
Uk:
Blackwell Publishing,
2008.
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Subjects: |
Physical Description: |
xiii, 274 p.: ill.; 26 cm. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9781405158206 |