Marketing management

Main Author: Phelps, D. Maynard
Other Authors: Westing, J. Howard
Language: English
Published: Homewood, Illinois: Richard D. Irwin, Inc., 1968.
Edition: 3rd ed.
Subjects:
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005 20170218090000.0
008 080521 eng
040 |a DLC 
090 0 0 |a HF5415.13   |b .P44 1968 
100 1 |a Phelps, D. Maynard  
245 1 0 |a Marketing management   |c by D. Maynard Phelps and J. Howard Westing. 
250 |a 3rd ed. 
260 |a Homewood, Illinois:   |b Richard D. Irwin, Inc.,   |c 1968. 
300 |a xv, 925 p.;   |c 24 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Marketing --   |x Management  
700 1 |a Westing, J. Howard  
997 |a Business & Accountancy, Faculty 
999 |a 0000027880  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam