Marketing management
| Main Author: | Phelps, D. Maynard |
|---|---|
| Other Authors: | Westing, J. Howard |
| Language: | English |
| Published: |
Homewood, Illinois:
Richard D. Irwin, Inc.,
1968.
|
| Edition: | 3rd ed. |
| Subjects: |
| Physical Description: |
xv, 925 p.; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |