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| 001 |
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| 005 |
20120529090000.0 |
| 008 |
080418 eng |
| 020 |
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|a 0131440772 (hbk.)
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| 040 |
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|a DLC
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| 090 |
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|a GV716
|b .S63 2005
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| 100 |
1 |
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|a Shank, Mathew D
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| 245 |
1 |
0 |
|a Sports marketing :
|b a strategic perspective
|c Matthew D. Shank.
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| 250 |
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|a 3rd ed.
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| 260 |
|
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|a Upper Saddle River, N.J.:
|b Pearson/Prentice Hall,
|c 2005.
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| 300 |
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|a xxiv, 500 p.:
|b ill.;
|c 26 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Sports --
|x Marketing --
|z United States
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| 650 |
0 |
0 |
|a Sports --
|x Economic aspects --
|z United States
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| 998 |
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|a Sport Management Industry, Diploma
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| 999 |
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|a 0000030677
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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