Kiss & sell : writing for advertising

Main Author: Sawyer, Robert
Published: Switzerland: AVA Book, 2006.
Subjects:
LEADER 00649cam a2200193 7i4500
001 0000021619
005 20190227090000.0
020 |a 9782940373468 (pbk.)  
020 |a 2940373469 (pbk.)  
090 0 0 |a HF5823   |b .S32 2006 
100 1 |a Sawyer, Robert  
245 1 0 |a Kiss & sell :   |b writing for advertising   |c Robert Sawyer. 
260 |a Switzerland:   |b AVA Book,   |c 2006. 
300 |a 184 p.:   |b col. ill.;   |c 30 cm. 
650 0 0 |a Sales promotion  
650 0 0 |a Communication in marketing  
650 0 0 |a Advertising  
997 |a Communication, Visual Art & Computing, Faculty  |b Visual Art, Department 
999 |a 0000030523  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya