|
|
|
|
| LEADER |
00820cam a2200217 7i4500 |
| 001 |
0000021350 |
| 005 |
20181025090000.0 |
| 020 |
|
|
|a 9780273685005 (pbk.)
|
| 020 |
|
|
|a 0273685007 (pbk.)
|
| 090 |
0 |
0 |
|a HF5415.123
|b .P45 2004
|
| 100 |
1 |
|
|a Pelsmacker, Patrick De
|
| 245 |
1 |
0 |
|a Marketing communications :
|b a European perspective
|c Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh.
|
| 260 |
|
|
|a Harlow:
|b Financial Times Prentice Hall,
|c 2004.
|
| 300 |
|
|
|a xv, 578 p.:
|b ill.;
|c 25 cm.
|
| 650 |
0 |
0 |
|a Communication in marketing
|
| 650 |
0 |
0 |
|a Advertising
|
| 700 |
1 |
|
|a Bergh, Joeri van den
|
| 700 |
1 |
|
|a Geuens, Maggie
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 997 |
|
|
|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
|
| 999 |
|
|
|a 0000029827
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
|
