|
|
|
|
| LEADER |
00951cam a2200229 7i4500 |
| 001 |
0000019619 |
| 005 |
20170218090000.0 |
| 008 |
080104 eng |
| 020 |
|
|
|a 0273676458
|
| 090 |
0 |
0 |
|a HF5415.123
|b PIC 2005
|
| 100 |
1 |
|
|a Pickton, David
|
| 245 |
1 |
0 |
|a Integrated marketing communications
|c David Pickton, Amanda Broderick.
|
| 250 |
|
|
|a 2nd ed.
|
| 260 |
|
|
|a Harlow, England:
|b Prentice Hall,
|c 2005.
|
| 300 |
|
|
|a xxii, 761 p.:
|b ill. (some col.);
|c 25 cm..
|
| 501 |
|
|
|a With CR-ROM: Integrated marketing communications / David Pickton, Amanda Broderick -- 2nd ed. -- Harlow, England : Prentice Hall, 2005. ISBN 0273676458
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Communication in marketing
|
| 700 |
1 |
|
|a Broderick, Amanda
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 999 |
|
|
|a 0000028867
|b BOK
|c OPEN SHELF
|e SHAH ALAM
|
| 999 |
|
|
|a CDR0000677
|b CD-ROM
|c OPEN SHELF
|e Circulation Counter, Shah Alam
|
