International marketing

Main Author: Cateora, Philip R
Other Authors: Graham, John L
Language: English
Published: Boston: Irwin McGraw-Hill, 1999.
Edition: 10th ed.
Subjects:
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001 0000019344
005 20170218090000.0
008 071205 eng
020 |a 9780071156738  
020 |a 0071156739 (pbk.)  
040 |a DLC 
090 0 0 |a HF1009.5   |b .C38 1999 
100 1 |a Cateora, Philip R  
245 1 0 |a International marketing   |c Philip R. Cateora, John L. Graham. 
250 |a 10th ed. 
260 |a Boston:   |b Irwin McGraw-Hill,   |c 1999. 
300 |a xxv, 721 p.:   |b col. ill.;   |c 29 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Export marketing  
650 0 0 |a International business enterprises  
700 1 |a Graham, John L  
997 |a Business & Accountancy, Faculty 
999 |a 0000022162  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam