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| LEADER |
00735cam a2200229 7i4500 |
| 001 |
0000019337 |
| 005 |
20170218090000.0 |
| 008 |
071205 eng |
| 020 |
|
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|a 9780070067349
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| 020 |
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|a 0070067341 (pbk.)
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| 040 |
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|a DLC
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| 090 |
0 |
0 |
|a HF5415
|b .B68 1992
|
| 100 |
1 |
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|a Bovee, Courtland L
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| 245 |
1 |
0 |
|a Marketing
|c Courtland L. Bovee, John V. Thill.
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| 260 |
|
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|a New York:
|b McGraw-Hill,
|c 1992.
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| 300 |
|
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|a xxxi, 761 p.:
|b col. ill.;
|c 26 cm.
|
| 490 |
0 |
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|a McGraw-Hill series in marketing
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| 504 |
|
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|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing
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| 700 |
1 |
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|a Thill, John V
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| 997 |
|
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000028226
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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